The art of leveraging the emotions of a deal.

Posted on Leave a commentPosted in Automotive Sales Training, Custom Sales Process, High Performance Selling Workshop, Negotiating

We’ve been lucky in the car business the last couple of years. Many of us are doing well in spite of ourselves. The market is driving our sales and lots of customers are coming onto our lot and buying, but they’re not necessarily being sold. This is great until the bubble bursts, are your salespeople […]