Motivate Your Sales Team
In today’s fast-paced culture of social media, texting, and video, it’s more difficult than ever to hold people’s attention and keep them engaged.
What does this mean for you and your sales team? If your salespeople don’t want to grow their skills and win, then they can’t reach their top sales numbers. More importantly, they can’t grow business. It’s time for team leaders to think outside the box and come up with creative ways to engage their people.
You might have seen it in your own dealership already: salespeople who haven’t found the drive to make their own goals and reach them, leading to a culture of complacency. Maybe they’re bored and unable to perform at their peak, resulting in lost sales and stagnant growth. Thankfully, that doesn’t have to be the case, and it starts with what we can do as leaders.
The fact is, in order to recruit, hire, and develop top producers, we have to minimize the daily grind and make life at the dealership fresh, competitive, and exciting. With the right peer recognition and achievement programs, any dealer or manager can transform an average salesperson into that top producer who has the burning desire to win.
What’s Holding Your Team Back?
Before creating new strategies, identify what forces are disrupting your business and derailing your team’s momentum. I would love to share several tools I’ve developed—including worksheets, books, and evaluations—that pinpoint where your team can improve. You will learn what demotivates your salespeople and crushes team morale and how to eliminate these demotivators.
Motivate with Recognition and Rewards Programs
Too often, our culture of complacency means that work will be done at the “bare minimum,” but that kind of attitude doesn’t create success or a fun, meaningful work environment. How can you improve the work of your sales team?
Use Games and Contests to Enhance Skills
Games and contests are a great way to improve your team’s skills while keeping them engaged and positive. Each game and contest I’ve developed targets specific areas of improvement. For example, my Vegas Line Volleyball set helps salespeople develop their reflex responses so they can react to each new obstacle in the sale. Games like my vegas line volleyballs can make training fun for your salespeople. At times it can be difficult to train when your salespeople are already bored so it’s important to shake things up!
The National Automobile Dealers Association Show (NADA) 2020:
NADA states, “Each year, auto dealers, managers, exhibitors and influencers from all over the world come to NADA Show to learn, engage and connect with more than 20,000 of their automotive industry peers.” It’s a great opportunity to learn and network with others in our automotive industry. So you don’t want to miss out on this opportunity!
I would love to meet with you if you are attending NADA 2020 in Las Vegas. You are welcome to come to visit my booth & receive a free 30-minute consultation.
