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Quote 136

Quote 136

“When negotiating a car deal, too often we tend to drop our numbers in large increments, and that makes it challenge to close the deal and extremely hard to hold gross. If you lower your price in $500 or $1,000 increments, it makes the customer think big numbers also. Whether you’re negotiating price, trade, or payment, always start with smaller numbers, then reduce the amount on each additional drop.”

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