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Quote 97
Quote 97
August 18, 2021 | Nicole Clary

“Price should be the last thing that we talk about, not the first.”

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Quote 96
Quote 96
August 18, 2021 | Nicole Clary

“Bypassing keeps closing and negotiating separate, and it’s a practice that starts in the very beginning of the interaction. Every time they want to drop into logic and numbers, respond…

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Quote 95
Quote 95
August 18, 2021 | Nicole Clary

“Remember, no matter what the actual numbers say about the deal, it’s the entire experience that the customer will remember.”

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Quote 94
Quote 94
August 18, 2021 | Nicole Clary

“No one is ever 100% logical or 100% emotional, but the levels will always be affected by the process and will affect the process.”

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Quote 93
Quote 93
August 18, 2021 | Nicole Clary

“Closing is emotional and negotiating is logical.”

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Quote 92
Quote 92
August 18, 2021 | Nicole Clary

“A good deal for the customer is one that feels good. When we make sure our process follows their natural path toward trust, and when we work with their emotional…

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Quote 91
Quote 91
August 18, 2021 | Nicole Clary

“Professional negotiators, which anyone can become, are creative. They’re working toward a win/win scenario that sets a foundation for every other car deal that will happen with that customer.”

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Quote 90
Quote 90
August 18, 2021 | Nicole Clary

“Amateurs let the customer drive the negotiation.”

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Quote 89
Quote 89
August 18, 2021 | Nicole Clary

“Historically, we have been told that speed kills on the lot. I believe that is outdated. Ultimately, slow kills with today’s buyer.”

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Quote 88
Quote 88
August 18, 2021 | Nicole Clary

“Closing is not a single step, but a process—and a high-stress one at that.”

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