Quote 77
August 18, 2021 | Nicole Clary
“Champions aren’t made on the field or during the fight. They’re great because of what they do in between. It’s the same for salespeople.”
Quote 76
August 18, 2021 | Nicole Clary
“We can’t just send template emails or a string of surveys and then go radio silent until we need another sale in a few years. We must maintain the relationship…
Quote 74
August 18, 2021 | Nicole Clary
“Don’t make the mistake of thinking that signing on the dotted line ends the relationship. We want our buyer’s journey to keep going after their dealership visit.”
Quote 73
August 18, 2021 | Nicole Clary
“Too many salespeople get caught up in a beggar’s mindset, trying to do whatever they can to “earn your business.”
Quote 71
August 18, 2021 | Nicole Clary
“Whether they are the spontaneous Amazon shopper or the studious researcher, they are right. Even if they picked the wrong vehicle, validate them.”
Quote 69
August 18, 2021 | Nicole Clary
“Our job is to get their emotion levels — excitement, anticipation, enjoyment — as high as possible, and hold them there.”
Quote 68
August 18, 2021 | Nicole Clary
“Every single customer, no matter what they’re looking for, how they’re looking for it, or whether they buy that day, uses both emotion and logic to make their decision.”
Quote 67
August 18, 2021 | Nicole Clary
“Every purchase comes with its own motivation and reasoning, leading us to the Amazon – style convenience choice or the thrifty price hunt. Some people will look through fifty websites…
